Selected Work
Brand & Digital Design Portfolio
Brand and digital design, creative leadership, and the systems that connect them. A selection of projects featured on the home page.
PedsDocTalk
Course & System Launch
Creative Lead / Art Director
Increase in Instagram Followers
Read the Case Study >Advisory Accountants
Long-Term Creative Leadership
Creative Lead / Art Director
First 6-Figure Cash Month
Read the Case Study >Ciera + Co.
Brand & Operating System
Creative Lead
Lead Magnet Opt-in Rates
Read the Case Study >The approach behind the work.
Insight & Planning
Align on goals, audience, and success metrics to guide task lists tied to campaign timelines.
Systems & Toolkits
Translate the idea into repeatable building blocks—brand guidelines, asset lists, file standards, channel-ready templates.
Production & Optimization
Partner with studio/production and vendors, run smart reviews, keep timelines tight, and optimize post-launch with data.
Find the work closest to your challenge.
A portfolio is easier to explore when you know what you are looking for. These projects offer three different perspectives on the same question: how can creative direction help a business move forward?
- Launching an educational offer? Start with PedsDocTalk for a course and system launch.
- Looking for ongoing creative leadership? Explore Advisory Accountants for a long-term brand and marketing context.
- Connecting a brand to its operations? Read about Ciera + Co. and its brand and operating system.
Look beyond the finished image.
Visual style is one part of the story. Consider the audience, the type of creative leadership involved, and the systems needed to keep the work consistent. Those questions help connect a finished design to the day-to-day reality of using it.
For a broader view of the process, explore creative direction and brand design services.